Marshall Goldsmith and Sal Silvester submit a mandate for measuring behavior change in leadership development and coaching programs in their new book Stakeholder Centered Coaching: Maximizing Your Impact as a Coach. What gets measured gets done. The challenge is that most coaches don’t measure behavioral change. Using the Stakeholder Centered Coaching approach with the Coachmetrix cloud-based platform, you’ll be more effective at measuring behavioral change on your engagements.
In the video below, Marshall and Sal discuss the importance of measurement in executive coaching.